If your Google Ads account has been suspended for “Unacceptable Business Practices”, or you’re dealing with misrepresentation, circumventing systems, or suspicious payments, you’re not alone—and more importantly, your situation can be fixed.
At AliRaza.co, we’ve helped restore hundreds (even thousands!) of suspended accounts over the years. Today, I’m walking you through a step-by-step case study where we successfully recovered a client’s Google Ads account from a harsh suspension.
🛑 Types of Common Google Ads Suspensions
Before we dive in, here are some top reasons why Google may suspend your account:
- ❌ Unacceptable Business Practices
- ⚠️ Circumventing Systems
- 🛑 Suspicious Payments
- 🔁 Misrepresentation
- 📛 Aggressive Violations
- 🧾 Generic or missing policies (Privacy, Refund, Terms, etc.)
🕵️♂️ The Case: What Went Wrong?
The client’s Google Ads account was suspended with the dreaded error:
“Your account violated the Unacceptable Business Practices Policy.”
They were locked out completely—unable to even link their account to a manager account due to a recent policy update.
✅ Our Step-by-Step Restoration Process
Here’s how we tackled the issue and got the account back:
1. Website Audit: Major Red Flags
- ❌ No business identity transparency
- ❌ Generic privacy policy with placeholders like “Insert date”
- ❌ Missing or poor-quality: About Us, Disclaimer, Refund Policy, Cancellation Policy, Cookie Policy, Terms & Conditions
✅ Fix: We rewrote all legal and trust-building pages in a Google-compliant format.
2. Technical & Compliance Checks
- 🔎 Performed malware scans
- 🧩 Checked for compromised site issues
- 🔗 Fixed broken links and reviewed Google Search Console for errors
✅ Why? Sometimes, a site passes one compliance check but fails another, like “misrepresentation” or “compromised site.”
3. Appeal Process with Google
- Communicated directly via Google Ads support chat, email, and calls
- As a Google Partner Agency, we escalated using our dedicated account manager
🛑 At one stage, Advertiser Verification was triggered and failed multiple times.
✅ Fix: We corrected the business details and worked closely with our manager until the verification was approved.
4. Pre-Approval Test Ads
Before going live, we ran test ads on our agency’s internal accounts to ensure everything was eligible and error-free.
This extra step gave us the confidence to launch with minimal risk.
5. ✅ Final Result: Account Reactivated!
We finally received this email from Google:
“Your account has been reactivated. Ads can now run again.”
We verified:
- No suspension warnings
- Ads eligible
- Billing verified
- Account actively spending
📌 Key Takeaways for Google Ads Suspension Recovery
- Fix your website first—legal and trust signals are crucial.
- Communicate consistently with Google’s support team.
- Work with a certified agency that can escalate internally.
- Don’t rely on templates—customize all policies and business pages.
- Be patient—restoration can take days or weeks.
💼 Need Help With Your Google Ads Suspension?
We specialize in:
- 🔁 Account Suspensions
- 🧾 Google Ads Setup & Management
- 🌐 Website Compliance & Design
- 📍 Google Business Profile Optimization
📌 Hire Us Now – We’re a UAE-based certified Google Partner Agency with a proven track record in account recovery and digital growth.