All posts in Google Ads

Introduction In the ever-evolving landscape of Google Ads, Responsive Search Ads (RSAs) have become the preferred ad format. Unlike traditional Expanded Text Ads (ETAs), RSAs use machine learning to dynamically adjust and serve the best-performing ad combinations to users. But why are RSAs more successful?…

Google Ads is a powerful advertising platform that allows businesses to reach their target audience effectively. One common question advertisers ask is: Can I use one Google Ads account for multiple websites? The short answer is yes, but there are important considerations to keep in…

Introduction Running Google Ads can be a great way to generate leads and sales for your business. However, many advertisers face suspensions that halt their campaigns, leading to lost revenue and frustration. Google has strict policies, and violating them—intentionally or unintentionally—can result in your account…

Getting your Google Ads account back on track after a suspension is just the beginning. To truly excel, focus on optimizing your campaigns for maximum return on ad spend (ROAS). Here are some actionable steps you can take: 1. Audit Your Campaigns Start with a…

Introduction In the highly competitive real estate industry, standing out online is crucial. Google Ads offers realtors, brokers, and agencies a powerful tool to generate high-intent leads, drive website traffic, and boost conversions. This guide will walk you through the best strategies to maximize your…