How to Fix an Google Adwords Suspended Account? [Complete Guide]

(Last Updated On: June 19, 2018)

It’s been more then 6 Years I have been dealing with Adwords and during the journey, I have received several complaints from people on there Adwords Account suspension. Some people admit their mistake and some were unaware of Adwords strict policies and some literally had no idea on what caused this suspension. On the other hand, Adwords team is a little rude. (Thanks to scammers, policy violators and other reasons.)

So this is going to be a complete guide to get your Adwords Account Fixed.

Summary of the Article

This article will highlight the following things.

  • Why Google Adwords Suspend their Advertiser’s Account?
  • What are the common notices Adwords Sent for Account Suspension?
  • Investigation and Determining the reason for your Account Suspension.
  • How to Fix the Violations?
  • How to Submit for an appeal and get your Adwords Account Back?
  • How to Re-activate your Google Adwords Suspended Account?

So let’s start

Why Google Adwords Suspend Accounts?

why google adwords suspended your account

Let’s discuss the common reasons, why Google Adwords Suspend your Account.

  • Your website is not following Google Adwords Policies.(It can be copyrighted content, gambling content, pornography, under-construction content, misleading content or anything which is not being allowed on Google.)
  • Your account has malicious ads, sites, or apps
  • Your advertising strategy is based on traffic generation and you are not committed to provide a good user experience. (Poor content.)
  • Your ads are misleading and you are advertising wrong about your business/service or website. (For example, you are saying that you provide Free Web Hosting but you are secretly charging $100 for it (or) For more information, please have a look at False Advertising.)
  • You are doing cloaking. (Where a different website is shown to Google Editorial team and a user see’s a different website.)
  • You are using multiple Google Adwords Account for Same Business.
  • You are using same billing details for multiple Adwords Accounts.
  • Your account is closely related to an ‘already suspended account’
  • Having trademark issues.
  • Your website is selling illegal services.
  • Repeat Policy Violations. (One of the major issues people face!!!).
  • The Display URL and Destination URL in Ads is Different. [Violation of Ad Policies]
  • Unauthorized Access.
  • Sharing your Account with others.
  • Your website do not have a privacy policy and terms of service. (This is not always necessary but having it is always a good idea.)

A part from the above mentioned reasons, there are times when your Adwords Account is mistakenly being suspended by the Google Adwords team, the above mentioned issues are some of the main reasons why most of the time your Account is suspended, however in reality, the case may vary.

For more information on what Adwords say, Please have a look on Adwords Policies regarding suspended Accounts.

Let’s have a look on Common Adwords Suspension Notices

account suspended

  • Your Google AdWords account has been suspended for violation of Google’s Advertising Policies in this or a related account.
  • Your Google AdWords account has been permanently suspended for repeated violation of AdWords or Landing Page and Site policies in this or a related account.
  • Your Google AdWords account has been suspended because your billing information in this or a related account could not be verified. Learn more
  • Your Google AdWords account has been temporarily suspended due to suspected unauthorized access attempts.


Find the reason/Investigation


Now the first thing you need to do is to find out the reason, why Adwords have suspended your account, because that is the first thing you need to do to get your Account back.

Each Suspension Message has it’s own reason for suspension

Your Google AdWords account has been suspended for violation of Google’s Advertising Policies in this or a related account.

If you have got this suspension message, it means your Account has been suspended for one of the following reasons;

  • You had a previously Banned Account.
  • You are using black-listed keywords such as Tobacco, Cigarrettes, Casino, Porn.
  • Un-allowed redirects and cloaking, you show something different to Google Spiders/Crawlers and different to the audience who are landing through clicking on your ad.
  • Repeated Disapproved Ads are also one of the reasons why your account was being suspended, note that Adwords suspend your Account after an ad is disapproved, but they suspend when you do it excessively.
  • Sudden Budget Increase is harmful for Adwords Account and can put your account in Adwords radar which may lead to the account suspension.
  • If you have tried using an already suspended domain or website, then thats the reason for your account suspension.


Your Google AdWords account has been permanently suspended for repeated violation of AdWords or Landing Page and Site policies in this or a related account.

There are many reasons if this message was displayed along with your Google Adwords Account suspension, however I’m summarizing few of them.

  • Your landing page is violating the Google TOS (Terms of Service)
  • You are sending traffic directly to Affiliate Offers. (Google does not allow that, Google wants you to have a landing page on your own. You can only send direct traffic to that offer if you are the owner of that website otherwise you need a landing page.
  • You are trying to advertise or promote restricted products or services such as Tobacco, Cigarrettes, Casino, Porn.

Your Google AdWords account has been suspended because your billing information in this or a related account could not be verified. Learn more

Such type of Account suspensions occurs when you enter fake billing information, typically done using virtual credit card and entering random names and profiles, Google is smart enough to detect that.

Your Google AdWords account has been temporarily suspended due to suspected unauthorized access attempts.

This usually happens when you try to log into your account using public proxies, random VPN, RDP or from a remote location from where Adwords didn’t expect you to login. I do travel a lot and it’s never been an issue for me while logging in from another country but remote locations, VPN, RDP and Public proxies are different things.

Your account violated the Unfair advantage policy.

This is a new kind of error with Google updated their policy and they states this when people have similar or diversify content and they are promoting it through single or multiple accounts over adwords. ‘We don’t allow advertisers to promote the same or similar content from multiple accounts on the same or similar queries’.



Once you have find the reason, such as why your account was being suspended, let’s move on to the next step, where we will be finding different solutions to get the account re-instated.

1) Fix your Suspended Site :

If your website is being suspended, then Adwords have written a strategy on how to fix your suspended site and how to re-submit for a review. Click here for more details on that.

2) Fix the Disapproved Ads :

If your ads are being disapproved, please checkout the Adwords Policies on ‘How to Fix Disapproved Ads’ to get it corrected.

3) Asking Google For Policy Questions :

If you are still confused and have doubts and want Adwords to answer your questions on ‘Ads’ or ‘Policy’, Please ask them here.

4) Any other reason :

Checkout the above reasons to see why your Adwords Account is being suspended, once you get a clear idea on what was the main reason your account was suspended, you can then move on to the next step.

As a rule, Please do not submit your ads for review until you’re sure that the violations are fixed. If you are still having a trouble in finding the exact reason, it’s always better to hire a Professional.


Note down :

Once you figure out, what was wrong with your Account, please write down everything, what was wrong and what steps you have taken to correct. For instance, if your website violated Ad policies, what steps you have taken to correct it, if your account was being used from a remote place (un-authorized access) what was the reason? and a clear strategy on you will not do it again.

Contacting Google Team :

Your next strategy should be to reach Google Adwords Team, there are multiple ways for this. One way is to file an appeal regarding Adwords Account Suspension and the other best way is to call them. Personally, I always prefer to call them, since I’m a part of a Google Partner Company and we have a personal rep, If you are confused here on how to go ahead or have some reservations or hesitations, You can always ask your Adwords Account Manager to do these things, in case if you want me to do it for you, you can hire me for this.

  • The strategy here is to be that you need to be a professional and want to give an impression that you are very serious regarding your Business and it’s relation with Google Adwords so that Google team can understand your situation.
  • The next thing to keep in mind is that, you need to inform them on what kind of policies you violated and how you rectified them. (Please be descriptive as much as possible, You want Google to know that you are keen to maintain a healthy relation with them.)
  • Ask them too for any other changes which are need to be done and how you can stay safe from these suspension notices. (Even if you know all these, it’s still better to ask them.)


Patience is the key here, as you need to be patient so you can be taken care properly. Please keep in mind that the review and the whole process can take anywhere from 2 days to 2 weeks, and you may need to call multiple times to get your issue resolved. (Depending upon the situation). A part from Adwords Management, I also provide services to get your account restored, so you can reach me for that too.

Some recent CASE Studies where I was able to Un-Suspend few accounts successfully :

Here is the look for recent case studies where I was able to successfully unsuspend adwords account :

adwords suspension case6 adwords suspension case6 adwords suspension case6 adwords suspension case6 adwords suspension case6 adwords suspension case6


Hire Me To Get The Job Done :

At the moment, I charge $249 per Adwords Case Suspension. In case you are interested, please fill the form below and let’s get in touch. Keep in mind that I also offer Adwords Management and Maintenance too.

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Your Message

Buy A New Google Adwords Account

In case if you are looking to buy a new Google Adwords Account from our Google Partner MCC, it will cost you $249 and if it doesn’t violate any adwords policies and follow the instructions provided, it will also have 10 days replacement warranty. Please make sure that our accounts are always better than normal accounts since we are a Google Partner Company.

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Your Message

Adwords and SEO Management :

If you are looking me to assist with your existing or new adwords campaigns or u need to improve your organic rankings, I can assist  you as well in it.

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Resources :

Do checkout the below resources, for sure it will be a great help for you to read.

Also Read :

Please make sure to have a look on these articles too, they are going to be a great resource for you.

Caution :

Please note that, the above methods ‘Does not’ always work, however it is seemed to be effective for majority of times, and the steps laid above are all what you need for account restoration however if you are looking for me to assist you, then don’t hesitate to contact me.

Conclusion on Google Adwords Suspension :

What’s your take on the article? Did you like this article on how to reactivate your google adwords suspended account? What points regarding Adwords Suspension I missed? What would you want me to add in it? What strategies worked for you to get your Adwords Account? Will you follow this guide? Make sure to comment.


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Ali Raza

An Internet Entrepreneur who converts visitors into customers; A Google & Microsoft Advertising Professional with years of experience in Internet Marketing, Social Media and Blogging.

Click Here to Leave a Comment Below 30 comments
Musarat Hussain - January 12, 2016

Hi Ali Raza
Thanks for sharing it with us. It is much informative and got too things from your article.

Ahmed - July 14, 2017

You mentioned that login via random vpn results in acc. suspention, does that make legitimate VPNs save for login

Harjeet Singh Bedi - October 12, 2017

Hi Ali

I already contacted you through your contact form. Please help me in activating my adwords account.

Neeraj Dubey - November 21, 2017

Hi Ali

I already contacted you through your contact form. Please help me with adwords account.

Bryant - January 4, 2018

Hi Ali, my adword been suspended due to “Suspicious Payment” this issue, can i please advice me some of tips or reason to let me know why this happen in my Adword long term account and Adword new account also. Thanks!

P/S: This both account been used same credit card.
Thanks again and hope can have some answer from you.

Ivan Mana - January 8, 2018

Hey Ali, thanks for the great post.

However several times you mention that we can call Google if our account gets suspended.

I am not a Google partner and so when I call them, the phone automatically gets disconnected after I am told that my account has been suspended.

Could you please update that part for us regular folks who just manage our own accounts and thus don’t have access to any personal Google reps?

Amir - January 19, 2018

Hi Ali,My account is suspended for “suspicious payments” we tried to fix it by make a new payment method but the issue is I can’t pay my outstanding balance because the make payment button in billing is grayed out ! i called multiple times to Google but I find it very frustrating that I cant speak to a person to get this resolved it just seems to be an infinite loop that’s getting me no where.
i hope you can help me


Musa khan - January 25, 2018

Hello Brother I am facing a strange issue with my adwords account my account was working very well but suddenly it goes under review again I was getting calls and queries but suddenly everything stopped by google I really don’t know what happens to my account it’s created in Ireland and I was operating the Campgain from Pakistan is this the reason or there is some other issue please help me out one more thing it’s a new account new domain and everything is new approved by google yesterday but now it’s still under review again I really need to know what is going on Thanks Jazakallah

Mike Matar - January 27, 2018

Hello, my merchant center account go suspended on Monday , I’m getting the email that says

ur Merchant Center account has been suspended, and your products no longer appear on Google Shopping. Note that a suspension notification is also displayed in your Merchant Center account. In addition, related Merchant Center accounts may also get suspended.

— Policy violations to fix

Your Merchant Center account (Spw Industrial, ID: 105557499) is in violation of the following policies:


The online shopping experience offered through your website was considered unsatisfactory for Google Shopping users at this time. In determining whether a merchant or site is untrustworthy we may review information from multiple sources including your website, product listings, accounts and 3rd-party sources. Due to the sensitive nature of the review we are unable to provide further details. Finally, we encourage you to build a track record of good customer service.

I called and emailed but keep getting the same email

Can you help me with this?

brandon - February 16, 2018

Hi Ali,

I’ve filled out your forms waiting to hear back from you.

Vironas - March 5, 2018

Adwords suspended my account for “suspicious payments”, Haven’t received any answer from google yet and i really need to overcome this problem in order to run my campaign. Any suggestions?

Nabil - March 10, 2018

Absolutely amazing post! Really like your take on this – fortunately my account has never been suspended since using Adwords in the last 5 years however I hear of other accounts that get suspended and businesses suffer big time! I had a query – are accounts who spend large amounts on Adwords (e.g. 60k dollars per month plus) less likely to be suspended than accounts with little ad spend? Also how many times does an ad have to be dissaproved be considered repeated too much to warrant a suspension, and is it ok if you fix these disapproved ads straight away?
Best wishes!!

    Ali Raza - March 17, 2018

    Hello Nabil,

    Yes, accounts with big spend are less likely to be suspended. The number of time an ad needs to be disapproved for an account to get suspended varies on various factors such as, account age, domain, account spend, niche and target market.

Karahan - April 1, 2018

Hi, please check your email. It’s urgent.

Raghav - April 18, 2018

Thanks for such a relevant information. As a Digital Marketer, your above-mentioned blog would help me lot as I myself was facing the same problem of account suspension now and then. Thanks for the information, I will keep it in mind affirmatively.

Ishraak Monwar - June 17, 2018

Hi Ali,

My Adwords account got suspended due to suspicious payment activity, how can I get it unsuspended?

Please help.


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