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Ali Raza — Google Ads, PPC & Google Policy Recovery Expert

Practical Google Ads strategy, PPC optimization, account recovery and compliance guidance built from 18+ years of hands-on digital advertising experience.

I lead AARSWEBS Solutions Co LLC, a Google Partner agency, and use AliRaza.co to publish detailed guides, case studies and troubleshooting resources for advertisers, marketers and business owners. My core focus is helping businesses improve paid-search performance while staying aligned with Google Ads and Merchant Center policies.


What I Specialize In

Google Ads Strategy & Management

Campaign structure, Search, Performance Max, Demand Gen, bidding, conversion tracking, landing pages and profitability-focused optimization.

Read the Google Ads optimization guide →

Google Ads Suspensions & Policy Recovery

Root-cause diagnosis for Circumventing Systems, Unacceptable Business Practices, Suspicious Payments, Misrepresentation, Compromised Site and other policy issues.

Start with the suspension recovery guide →

Google Merchant Center

Merchant Center suspension recovery, Misrepresentation, website trust, product-data consistency and Shopping compliance.

Read the Merchant Center recovery guide →

Audits, Measurement & CRO

Account audits, conversion-quality checks, enhanced conversions, search-term analysis, landing-page alignment and budget prioritization.

Use the Google Ads audit checklist →


Start With These Resource Hubs


About Ali Raza

I have worked in digital marketing for more than 18 years, with a strong focus on Google Ads, PPC, conversion optimization and advertising-policy recovery. Alongside client work, I publish tutorials and case studies so advertisers can understand not only what to change, but why a campaign, website or account is being affected.

Read more about my background and experience →


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Need Help With Google Ads or a Policy Issue?

If your account is suspended, your ads are being disapproved, your Merchant Center is restricted, or your campaigns are spending without producing qualified results, send the details and I can review the situation with you.