We all know that SEO (Search Engine Optimization) is one of the important factor of our online traffic acquisition strategy. According to a study at Search Engine Watch, a typical website may receive up to 64% of traffic from search engines. We cannot deny the fact that without having a solid search engine optimization plan in hand, we might face difficulties in getting good exposure from search engines like Google, Yahoo and end up getting very low amount of traffic.
Knowing all that, various people are stepping into the field of SEO. You might see ample of courses available online. Often newbies have so much confusion on which route to follow, what to do and what to avoid?. So to make things easier, I asked a number of experts on their opinion on what’s the best route to follow for people who want to learn more about SEO.
So let’s see their answers and opinion.
Let me remind that my question to all of them was
- 1 Can you tell me whats the best advice you will give for SEO to newbies?
- 1.1 Neil Patel : [Website | Twitter]
- 1.2 Matthew WoodWard : [Website | Twitter]
- 1.3 Rob Erich [Website | Twitter]
- 1.4 Andrew Dennis [Twitter]
- 1.5 Raafi Chowdhry [Website | Twitter]
- 1.6 Erik Emanuelli [Nopassiveincome.com | Twitter ]
- 1.7 Minuca Elena [Website | Twitter]
- 1.8 Hussain Omar [Website | Twitter]
- 1.9 Sam Hurley [Website | Twitter]
- 1.10 Russell Lobo [Website | Twitter]
- 1.11 Matthew Allen [ Dumbpassiveincome.com|Twitter]
- 1.12 Philip Verghese ‘Ariel’ Philipscom [Website | Twitter]
- 1.13 Jyoti Chauhan [Website | Twitter]
- 1.14 Abdul Wali [Website | Twitter]
- 1.15 Hassam Ahmad Awan [Website | Twitter]
- 1.16 Inaam Ul Haq Mansoor [Website | Facebook]
- 1.17 Muhammad Idrees Farooq [ Facebook]
- 1.18 Muhammad Ismail : [Website | Facebook]
- 1.19 Hamza Sheikh [Website | Twitter]
- 1.20 Salman Baig [Website | Twitter]
- 1.21 M Tanveer Nandla [Facebook | Twitter]
- 1.22 Robin Khokar [Website | Twitter]
- 1.23 Muhammad Faizan Khan [Website | Facebook]
- 1.24 Ammar Ali [Website | Twitter]
- 1.25 Pritam Datta [Website | Twitter]
- 1.26 Nirav Dave [Website | Twitter]
- 1.27 Ali Raza [Website | Twitter]
- 1.28 Conclusion on Best SEO Advice for Newbies :
Can you tell me whats the best advice you will give for SEO to newbies?
Neil Patel,a well known personality is the co-founder of Crazy Egg and Hello Bar. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world.
When I asked about his opinion on whats the best advice you would like to give to newbies in SEO, he said ;
‘Just write great content and stay ahead on industry trends’.
Thanks Neil for your participation! =)
Moving on to my favourite blogger and SEO expert, Matthew WoodWard! He is a famous Internet Marketer and runs an award winning Internet Marketing Blog. If you are starting out in the field of Internet Marketing, SEO or even Freelancing, I recommend everyone to follow his blog.
So When I asked Matthew on his opinion about the best SEO advice? he replied :
One of the biggest mistakes I see newbies make is what I call ‘Obsessive Compulsive Backlink Disorder’People create a new website and then immediately start link building to chase down that precious #1 ranking.However, they are so obsessed with link building & rankings that they often can’t see the woods for the trees & disregard all of the other google ranking factors. Then scratch their heads when that didn’t work.
Instead you should focus your time & energy making sure that you have first of all built a site that actually deserves to rank.There is much more to building out a site than some quick keyword research and publishing keyword targeted articles with 3% density trying to rank and bank by getting people on and off your site through an affiliate link as quickly as possible. I think that behavior is a symptom of obsessive compulsive backlink disorder. People are so obsessed with getting rankings as quickly as possible that they skip the important parts, like building a helpful resource that actually deserves to rank in the first place.
Thanks Matthew for your time and participation, what I really love from your answer is that build a site that actually deserves to rank! =)
For those who don’t know, Rob is A blogger studying the art of location independent entrepreneurship. You can read more about him on his website.
His answer is as follows :
I actually have two pieces of advice: First, focus on creating content for people and search engines. Find long-tail keywords that are relevant to your niche, and incorporate them in a way that organically engages with readers.
Second, don’t write just for SEO — make sure it’s relevant to your niche. One of my highest performing articles I wrote simply because I was semi-interested in the topic and there was no information on it. While it brings in a lot of readers, most of them never subscribe or visit other content. Keep your content within your niche if you want the traffic to convert well. Hope that helps!
Thanks Rob for your answer, It’s gonna help newbies a lot! =)
Andrew Dennis [Twitter]
Andrew works as the content marketing specialist for Pageonepower.com. He also has a column at SearchEngineLand.com
His advice to newbies are :
The best advice I would give to SEO newbies is to learn, learn, learn, and then learn some more. You never know what you don’t know. There is so much to understand within SEO, AND the industry is also constantly in flux. Rankings are continuously fluctuating, SERPs are changing, and search engines are always tweaking their algorithms and developing entirely new ways of evaluating search queries. Lucky for us, the SEO industry is full of incredibly bright people who are also very generous with their expertise and knowledge! My advice would be to find a handful of blogs/sites that both provide valuable information, and have a style and tone that resonates with you personally.
My recommendations to get you started would be:
- Google Webmaster Central Blog
- Search Engine Land
- Search Engine Journal
- Search Engine Watch
- Moz Blog –
- Blind Five Year Old
Thanks Andrew for your time and response, Your advices are straight and to the point, I’m sure it’s gonna make a difference. =)
Raafi Chowdhry [Website | Twitter]
Raafi is an entrepreneur, growth hacker, & blogger. He is also an experienced digital marketing consultant based in Los Angeles, California. You can read more about him on his about page.
His answer was as follow :
Survey your audience and find out what they wanna learn about. Write detailed guides on those topics. Email out to the people you surveyed and tell them to link to it and share it. And also constantly keep guest posting in other high traffic blogs in your niche.
The other piece of advice would be to do influencer marketing just like you are doing with this post. But be sure to get the influencers to share it and possibly link to it.
Thanks Raafi for your response, hope you are going to link back to this post. 😉
Erik Emanuelli [Nopassiveincome.com | Twitter ]
Erik is a blogger, social media addict and freelance writer. You can read more about himself, his guest postings, interviews and other stuff at here.
He says :
It’s a pleasure to participate to your next expert roundup. I would suggest to work on your on-page SEO. Basically, you want to optimize your content for specific keywords. This includes adding your keywords in the URL of your page, in the title, at beginning and within the content in a certain percentage, in the images, in the H2, H3, etc. You also need to work on internal and outbound linking and get a responsive design to improve your page loading speed, other than adding social sharing buttons and being sure to write enough quality content. There are several WordPress plugins that may help you (a good one is SEOPressor). To read more about on-page SEO, you can check this post: On Page SEO
Thanks Erik For your wonderful advice! =)
Minuca creates influencer roundups that provide quality content, bring huge traffic, get more quality leads and help bloggers connect with influencers. You can find her at her blog, MinucaElena.com
Minuca says that the best advice she can give a newbie is to focus on low competition keywords and work on making your on-page SEO perfect.
As a newbie, it will be difficult to get people to link to your site, so the best thing you can focus on is long tail keywords. These are keywords where there are few searches, and not many people are searching for it. These are easy to rank and many times even with perfect on page SEO you can rank for it.
The best tools you can use for a WordPress site for SEO is the Yoast. It is free and makes sure all the signals on it are green before you publish a post.
Thanks Minuca for your precious time and sharing such beautiful and awesome advices, hopefully newbies can learn from your response.
For those who don’t know, Hussain Omar has built his expertise as an SEO strategist, he’s the founder of Cost Effective SEO, and an addict to anything related to SEO, Search Engine Marketing, Internet Marketing and blogging.
He has been appeared in a number of roundups, so i thought it’s a good idea to get his opinion and after checking his answer, i felt i was right! 😀
His answer is :
My advice for newbies is to stay focused, consistent and persistent. SEO is not an overnight game, it takes time. They should follow a clear strategy and give it enough time to take effect, the SEO game has no shortcuts.
Another thing newbies should focus on is the quality, whether in the content, social activities or in building your links. Quantity over quality rule is not working anymore, search engines are more intelligent than ever, and with updates like Panda, Penguin and Rankbrain, things are more complicated, and require more caution.
Thanks Hussain for leaving wonderful advices, Im sure they gonna help newbies a lot! =)
Sam has been featured in various interviews, have an ample of following, listed in the Top 10 Most Influential People in PPC Industry in U.K.
His advice is as follows : Don’t pay chump change for SEO – you will end up far worse off than when you started. If you’re going to hire an expert, do your research and spend a long time considering your decision. Don’t just flit from one to another… I’d also recommend not ‘doing’ SEO yourself if it isn’t your specialism. We can all try and take our hand to multiple practices and learn them over time…but that would be like me as a business owner attempting to take care of my accounts and tax. It makes complete sense to hire an accountant with years of solid knowledge dedicated to that one particular subject matter…why should it be any different with SEO? Finally, don’t just focus on keyword rankings. The picture is whole lot bigger these days…rankings alone are an outdated metric. Think: visits, engagement and conversions.
Thanks Sam for your time and leaving such an awesome advice for my audience! =)
Russell Lobo is a serial entreprenuer and niche site owner who blogs and shares the case studies of his niche sites. He has 6 years experience working full time online and is a full time niche site owner. Among his recent successes, he has written 1,000 posts in one month and have ranked on Page 1 for a 33,000 search volume keyword in less than two months. One of this greatest achievements is that he took a site from $0 to $1,000 in three months.
Russell was very keen to answer my question, he replied :
The best advice of SEO for newbies is have patience. Today with Google sandbox, the days of making a website and ranking on page 1 are long gone. Since a newbie sees so much information out there and “proofs” of success, they feel they should start earning from the very first month. This may lead to using unethical practices like usings spammy links etc. This has a long term effect on your website.
The best thing to do is make a schedule and keep writing. That way you will always have good, consistent content on your site. You can check for the case study . I made on how I wrote 100,000 words in 1 month. Without any backlinks I have already started ranking for it. So good, consistent content is very important
Thanks Russell for your time and opinion. I’m sure, many will consider your advice. =)
Matthew Allen [ Dumbpassiveincome.com|Twitter]
Matthew is the founder of DumbpassiveIncome.com, He is Full time trucker – Part time blogger and imaginary entrepreneur. I run a few blogs and I build niche websites to create passive income online. You can read more about him on his website.
When I asked about his take on the question, he replied :
I will try to answer it as follows : Don’t Go Cheap on Keyword Research – Ask any SEO expert and you will find that keyword research is the basis and, by far, the most important part of doing SEO. If you get keyword research wrong from the beginning, everything else you do for SEO will be a complete waste of time. Most newbies look for free (or cheap) tools to do keyword research – which is totally understandable. It’s hard to spend money on paid tools when you’re not making any money online yet. I did the exact same thing. But I can tell you this…
I didn’t start to make serious money online until I started investing in paid tools to help me. One of those tools was Long Tail Pro, which happens to be the best keyword research tool on the planet. That investment has been the #1 difference maker for me over the years. Sure, it can be a little pricey – but if used properly, a good keyword research tool like Long Tail Pro will actually pay for itself! I have proof!
Do checkout, 4 Ways to Get Long Tail Pro and Make it Pay for Itself
If you’re a newbie – go ahead and try keyword research the free or cheap way for a little while just to get your feet wet. But as soon as you are comfortable, and if you’re serious about this SEO stuff, please invest a little bit of money and get a proper keyword research tool. This will enable you to get keyword research right in the first place – and everything about SEO after that becomes much easier.
Thanks Allen for giving your precious time and writing such awesome advices!
When I asked her about seo advice for newbies, her reply was :
Start learning SEO from day one, there are lots of things to learn for a newbie like keyword research, on-page optimization, off-page optimization, etc. First, you need to understand basic things very well. Sometimes we don’t study basic things in depth to think these are basic things and at this point, we lose the game.
Until we understand the basic stuff, how can we understand advance things?
If you are in blogging, you already heard several times “Write for the Audience.” It doesn’t mean you don’t need to do keyword research and on page optimization of your content for Google in any way.
Write for the audience but don’t ignore search engine.
Before writing any blog post, do keyword research, yes give enough time to find good long tail keywords, LSI keywords and check completion. You can check completion manually using Google.
If you see some of your competitors have poor content, low-quality backlinks, low domain authority, poor on-page optimization, then you have found Good keyword. But if you don’t see any weak point, then I will recommend you to find another keyword.
Since if you keyword rank at second page in Google, You will get no traffic, no sale, and no money.
Those days have been gone when 500-word article ranks in Google. So always write depth content (1000 – 1500+ word). Don’t forget to build some quality backlinks for your blog post.
Thanks Jyoti for your time and for sharing such awesome secrets. =)
Abdul Wali was a Biryani Seller turned into a Millionaire Online Marketer. He has no official schooling yet thousands of students from all over the world. He is professionally known as Web Developer, Blogger, SEO Expert and Online Instruction.
It was great having him on board, so when I asked his opinion, he replied :
Ali, my SEO advice to newbies will be : “Content is still the king, if you write the best content according to current SEO scenario, I mean lengthy and appealing content, you can rank that without a single backlink, as I myself did many times without any backlink strategy. Furthermore, I’d suggest everybody to make a habit of adding videos and info-graphics to their content, as this is one of the best practices for both users and search engines, and it’s useful today and beyond.”.
Thanks Sir for your time, hopefully students are going to learn and follow your strategies and tips.
Muhammad Idrees Farooq [ Facebook]
I know Idrees as a risk taker person, who has gone from no where to $10k per month because he is a passionate and a hard worker. His skills are widely known in Internet Marketing, SEO and Freelancing. He also one of the top Affiliate and Email Marketer I know personally.
So Idrees Can you tell me whats the best advice you will give for SEO to newbies?
His Answer : For Me, SEO is no more a game of kids now. Days are gone when you can easily
rank your sites with few backlinks and some bookmarks. But now, you can not
proceed without a proper SEO Strategy.
SEO Strategy means proper paper work for all of your seo even before creating
your first link. Looks old school but believe me it works.
You should know in advance
– Where to create your backlinks?
– What type of links you need, dofollow or no follow?
– If you are creating tiers, how many tiers you need for your site?
– How many links you need on each tiers?
– How many anchors you need for your links?
– What anchors percentage you need for your main keywords?
– What time you need to rank at top for your main keywords?
– What Indexing ratio you need across your tiers?
– How much you can make in profit if any keyword hits no 1
and many more.
I have not discussed 2 major things that are now having vital role in SEO
1. Content – You can’t compromise on content. It must be lengthy and high quality
believe me if you do pure focus on some amazing content for your site, maybe you
don’t need hell of backlinks to rank your site. Google automatically ranks those
sites which have really good content. So put 100% focus on creationg user friendly
high quality posts for your site.
2. Social Signals – Really Really Important. Social Signals can be a powerful Addon
for your on going SEO or some folks even says it’s complete SEO now. However I believe
social signals are having a vital role in ranking. If your content is being loved, shared,
tweeted by your readers, that means you are creating some amazing content. This increase
your site authority in Google and that results in ranking ultimately
That’s all folks. This is from me and I am hopeful this will be great help in your SEO.
Do Add him as friend on facebook : Click here
Thanks Idrees for your time and such an amazing response! =)
Ismail is an Entrepreneur, Professional Blogger, Freelancer and Public Speaker. His Aim is to help individuals in starting their online career through instilling the skills and passion of Blogging and freelancing
Just to let you know that Ismail here is on a big mission. Through very immense hard work, he has achieved a lot in very little time with the help of online businesses. And now his aim is to bring awareness about online businesses so that the youth can be empowered and be able to support themselves,
According to him, The Best Advice & Tips for newbies related to SEO are as follows :
Whenever you are writing an article or a blog post, always make sure to ask these questions from yourself.
- What is the goal of writing this post?
- The purpose of writing this post?
- What will be the pros and cons of this content?
- Is the keyword will be helpful in short or in long term?
Once you are done getting the answers of these questions the next step is to concentrate on few other things including the nature of keyword:
- SEO keyword long term.
- Viral or social media keywords.
- Or your Keyword is Buying stuff.
According to Long tail pro, it doesn’t matter what your target market is, but it’s a strong recommendation to follow the above rules for better ranking.
The pros of using SEO keywords is:
- Need one-time search. Search your Keywords.
- Choose the Keyword with the highest ranking.
- Long tail SEO keywords will bring more traffic on consistent basis for long time.
- The cost of long tail keywords can be very low.
Such type of keywords mostly include the words like how, if, best,
Now here my advice would be: if your aim is on building long term blog, you must need to target the SEO keywords as they rank well in long term. Such kind of keywords contain 3-5 words. The best tool to use and get long tail keywords as well as Titles is Ubbersuggest.io.
But if your target market is social media including Facebook and twitter etc. then you need to target Viral keywords, keywords that attract people and make them to click and follow your page. You can also use dramatic as well as trendy Keywords when targeting social media.
Some tips that can help you in choosing good Viral post keywords:
- Viral keywords look more appealing and catchy instead of keywords
- The title including highly emotional words that force people to click.
- You can also slang words that are trending on the social media or you can use short abbreviations.
- The optimal character for writing good title is 5 to 6 words.
The 3rd type that I mentioned in this post is buying keywords.
Buying keywords contain strong words that force people to click, read and buy the product. The more you go specific the more click you will get. Suppose if your target market is Buying shoes. Most of the buyers now search specifically like black shoes to buy, so if you use the keyword like black original shoes to buy. There will be chances to get higher ranking in the SERP.
Now ask from yourself what keyword market you want to target, set and start writing content. The more you write quality content with specific market. You will get higher ranking, long term results. More sale and trust from users.
Thanks Ismail for sparing time to write such great advices, I appreciate your input. =)
Hamza Sheikh [Website | Twitter]
Thank You Hamza for your time and such an amazing answer! =)
Robin Khokhar is the founder of Tricky Enough, a blog where you can find all about Blogging and SEO. He is good at the search engine and search marketing issues.
According to Robin, The best Advice that he can give to the newbies are:
- Do a proper research before starting a blog.
- Stick to a single Topic about which they know perfectly.
- Read other bloggers blogs and adopt their success formula.
- Learn to do the Process of Brainstorming properly before starting a blog.
- And last but the best advice which I want to give to every new blogger is never give up. Blogging is a long run game and one must have patience.
- My suggestion for Newbies in SEO is “Belive in Yourself”. You can do anything you want. Set a Goal and then work hard to Achieve it, don’t look its day or night, just do hard work. You will Achieve it Insha Allah.
- 2nd thing in SEO is a Big mistake which no one will guide you “Don’t choose a Keyword which has 0 Searches, best tool i recommend is Google Adwords Keyword Planner” and if searches are Zero then it should be Trending or Upcoming Event / Product Keyword. Alot of newbies just pick the worng keywords and get disheart. So focus on that.
Thank you So much for asking me this Question! Your welcome for such a great contribution. Thumbs up 😀
Ammar has been blogging from past 5 years. He shares blogging tips and what he have learnt so far on his blog Allbloggingtips.com . If you are going to start blogging, do checkout his blog.
So when I asked Ammar on Can you tell me whats the best advice you will give for SEO to newbies?
His answer was : The best SEO advice I’d give to anyone who is just starting out is to write quality content that is more close to what people are exactly searching for. Google is becoming very smart so you need to be concentrate more on writing good content. If you’re content is focused more on giving the best answer to search query, your post will start showing in rich snippet in Google search results which will result in more traffic
A part from that, backlinks will always play an important rule to rank higher in Google. The easiest way to get backlinks to your new website is to find out who your competitors are. Put their link in SEO tools like Moz ( which is free) and then find out list of all websites that link to your competitors. Simply, start getting links to your website as well and within no time your new blog will start getting good traffic from search engines.
Thanks Ammar for such awesome advices! i have best wishes for you ahead.
Well Pritam Datta is a Blogger and SEO Professional. He runs a famous website with the name of BlogMean, which is a blogger resource blog – Daily provides Tips on SEO, Online / Content Marketing, How to do BlogSpot & WordPress.
Knowing his vast experience in the field of blogging, I thought it was a right idea to add his opinion as well.
According to Pritam : If anyone wants to be a successful blogger and wants to receive good traffic from search engines then he must follow some rules of blogging. Writing great & detailed content is most important factor for blogging. Do proper keyword research & also need to check keyword competition. After selecting proper keyword write a detailed article. Do not ever try to make fool google by doing keyword stuffing, copyring or writing spammy stuff.. Make quality backlinks instead of make large number of low-quality backlinks. Remember, Quality>Quantity concept applies here and low quality backlinks can ruin your blog career.
Thanks Pritam for the great advice, it will surely help bloggers who are trying to do SEO to receive more traffic from search engines. =)
My SEO advice to newbies who are just starting their online journey is to steer clear from shortcuts as they are not going to provide you with any long-term benefits. Remember that perseverance pays off and as such if you want to improve your site’s ranking and increase traffic then work on creating high-quality content.
By creating quality content, you’ll be able to improve your site’s visibility on search engines. Plus, you’ll be able to garner better leads as content that benefits your readers as a high potential of going viral. A good piece of content will also help you generate quality backlinks in the long run, which will boost your SEO strategy.
Now, before you start writing, you need to, first, understand what your target audience is looking for and based on that do a keyword research, which will help you come up with a topic that will make an impact. Also, to improve engagement with your readers, be consistent with blog posting and ensure that you publish at least one blog a week.
Oh thats me! :D. Well I’m a Digital Marketing Professional & Blogger. A part from that, Im leading a Digital Marketing Agency where we convert visitors into customers.
For all the newbies in SEO field, I would suggest them to learn, learn and learn. Keep learning and researching, since marketing is all about testing, learning and experimenting new things.
The second advice is, remember to work for your visitors and audience. Don’t forget, Search engines are just a robot and it’s the real user who should matter the most for you. Focus in writing content for your audience, instead of Search engines and Search Engines will love you for sure.
The third thing i feel newbies should focus is something related to content and that is, make sure your audience reads your whole content. Just writing an article of 2000 words isn’t a win win game. Search engines are becoming more clever, they want the audience to engage and spend time in your article, if your article doesn’t facilitate that, it means you need to spend time in writing a better article.!