Choosing the right bidding strategy for your Google Ads Campaign is very important. Bidding strategy plays important part and role in pricing of your Google Affects Campaign Structure.
The right Google Ads strategy for bidding varies from case to case and niche to niche.
For example, Maximise Conversion bidding is really good strategy but you cannot apply that Strategy at start because we do not have conversions data but rather after few weeks when we got conversions data then we can apply it.
Checkout the video where i have discussed in detail regarding different bidding strategy for Google Ads.
Definitely choosing the right bidding strategy plays a crucial role in success of Google Ads PPC Campaigns. Also campaign type and bidding strategy have huge impact on your CPC and Conversions.